Consumer Package Goods

  • On-shelf execution insights, at scale, across 100+ categories in 200K+ stores
  • On-the-spot merchandising actions delivered to your field force
  • Real-time source of competition data for category-level strategies
  • Optimization of trade marketing payouts
    Per-store personalized sales plan and pricing offers
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Visual Intelligence for rich in-store execution insights and data analytics

Real-time execution insights

  • Critical and on-shelf metrics such as On-Shelf-Availability, brand & SKU-level Share of Shelf tracked
  • 97% accuracy in insights from both Modern and General trade stores

On the spot optimization

  • Execution metrics and shelf-level data made available to your field force within 2 mins of uploading in-store images onto our Image recognition AI
  • Store-level action plans and recommendations that enable merchandisers to fix execution issues on-the-spot

Increase of brand shelf share

  • Identification of stores with low Share of Shelf and prevent out of stocks in real time
  • Monitor planograms, stock availability, display, facings, and brand-level shelf share

Targeted distribution

  • Optimize SKU mix and quantity of  assortments to be distributed to the right store
  • Per-store precision-sales actions and competitor analysis to improve SKU penetration based on demand

Compliance Audits

  • Ensure store-level promotional compliance to determine appropriate store payouts
  • Track merchandiser activity & productivity and empower them to achieve 100% compliance

Impact

2%-5%
Sales Growth
30X
ROI on our
Solution
~20%
Market Share
increase
97%
Accurate
execution
insights

What are you looking for?

I want to improve my per-store sales performance

  • Get Real time visuals to discover and improve on-shelf metrics
  • Prevent out of stocks & over stocking
  • On-the-spot correction of execution errors by merchendizers
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I want to optimize and save on trade marketing spends

  • Identify and flag stores with low Share of Shelf
  • Frequently monitor executed planograms, POSMS and displays
  • Enable field force to achieve 100% store compliance
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I want to know what my competitors are doing

  • Get fine-grained on-shelf data on competition products every week
  • Compare display, promotional and pricing metrics
  • Get recommendations on sales & offers using competition data
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I am looking for a more superior Image Recognition platform

  • Get >97% data accuracy in both Modern and General trade outlets
  • Solution set up within 2 weeks
  • AI identifies new SKUs on the shelf within a few days
  • Cost effective with 30X ROI on our solution
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InfiViz: Powerful Image Recognition AI for Retail Execution

Comprehensive Visual Intelligence Platform for Real-time In-store Execution Insights

  • Automated store audits through in-store image capture
  • >95% accurate shelf metrics and stock levels available in real time
  • Frequently monitor in-store merchandising compliance
  • Competitor intelligence, previously unavailable with manual audits
Discover infiviz

Infiviz so far....

Deployed Across
15+
countries worldwide
Covers
200k
stores monthly
Processes
3M
images per month
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Resources

WHITEPAPERS

Image Recognition for Perfect In-store Execution

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INDUSTRY PAPERS

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How Latin America’s leading beverage bottler improved its per-store sales by adopting Image Recognition solution

INDUSTRY PAPERS

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How Latin America’s leading beverage bottler improved its per-store sales by adopting Image Recognition solution

Case Studies

CASE STUDIES

Andina Case Study

How Latin America’s leading beverage bottler improved its per-store sales by adopting Image Recognition solution

CASE STUDIES

General Trade Case Study

How a top food brand saved over USD 150Kin its store payouts

What our customers say

Why Visual Intelligence?

How do I collect on-shelf metrics & take actions for tens of thousands of stores in real-time?

Lack of advanced, reliable technology and integrated technology platform to gain real-time visibility into physical retail causes the CPG industry to lose $1 Trillion in lost sales globally.

Manual audits through leading market research firms only provide coarse-grained information, once a month or a quarter, from a sampled set of stores.

Industries we serve

FOOD & BEVERAGES

Identify densely populated assortments displayed on store shelves across thousands of stores. Get accurate and instant shelf intelligence, store execution analytics along with proactive sales recommendations, promotional compliance and sales insights.

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consumer electronics

Our image recognition solutions enable you to monitor every item displayed on every shelf in every electronics store. With Infilect, brands can determine their in-store brand presence, track shopper journeys, and monitor various interactions held with the sales representatives.

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Large Format Retailers

AI-video analytics enables store managers to identify and prevent store shrinkages and inventory thefts, as soon as they happen.By integrating live surveillance footage with intelligence,  not only provides alerts but also enables one to identify opportunities for improvements in enhancing shopper journeys and store operations.

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Petcare

Improve on-shelf metrics such as on-shelf-availability and Share of Shelf instantly with rich in-store retail insights. Track promotional and pricing compliances across a variety of pet products including treats & nutritional supplements along with pet hygiene products.

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Pharmaceuticals

Ensure maximum visibility for your band for over-the-counter general medicines and health products. Track storage display and promotional compliance across thousands of modern pharma outlets and small general trade stores.

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Have queries?

Q:
What is retail execution software?
Retail execution software helps CPG leaders monitor, manage and optimize their entire retail execution activities, trade marketing and compliances inside a retail store.
Q:
What is the role of retail execution software in CPG?
Retail execution software provides critical shelf and execution insights to CPG manufacturers that helps take data-driven decision to optimize their in-store execution and subsequently improve per-store-sales.
Q:
How does artificial intelligence and Image recognition help retailers increase sales?
With in-depth shelf insights available to CPG stakeholders, they can see in real-time how their product display, promotion and pricing strategies perform inside stores. With this visibility, Sales leaders can take data-backed decision to fix their retail execution, improve per-store-sales and identify new sell-opportunities in new and existing stores.
Q:
How is image recognition or object detection used in retail stores?
The process involved in image recognition-based retail execution software depends on simply taking a few high-quality images of the store shelves and then parsing it through object detection algorithms that decodes every product and converts them into intelligent analytics and insights.
Q:
How fast is the store insights provided to the user?
Images are processed in real time (> 90 seconds) with >97% accuracy and the metrics are made available to in-store merchandizers instantly to fix execution on-the-spot. The store insights and analytics are made available to multiple stakeholders along with visual proof of all the captured store images.
Q:
Is there a merchandizing app for the field force agent?
Yes. Merchandizers can use a mobile application to take pictures of the shelf based on good photo-taking guidelines. This app also helps in delivering instant analytics and plan of action to the merchandizers while they are inside the store.
Q:
How much time does it take to set up an image recognition software across stores?
Infilect first engages with a customer in a pilot-scale as desired to prove the capability of the system and then proceeds to production-scale. The entire setup for production-scale is less then 2 weeks!
Q:
Can InfiViz integrate with other SFA apps or your data lake?
Yes. Merchandizers can use a mobile application to take pictures of the shelf based on good photo-taking guidelines. This app also helps in delivering instant analytics and plan of action to the merchandizers while they are inside the store.
Let us help you, with your queries