InfiArt

Image recognition AI for digital multimedia optimization

Optimize your digital multimedia content using image recognition to gather maximum shopper attention and improve Ad Click-Through-Rates.Ideal for creative agencies and brand marketing teams to analyze the designs of their digital creatives.
SCHEDULE A DEMO

InfiArt Capabilities

Image Recognition AI-based ‘pre-check’ tool to evaluate all your digital creatives

Analyze digital creatives on branding compliance

  • Brand compliance check for logo, colour pallets and more 
  • Analyze text message vs human element and best design guidelines
  • Qualitatively measure your creatives against thousands of shopper psychology rules 

Ensure your video Ad clips adhere to best design practices

  • Measure your video clips frame by frame for branding rules and compliance
  • Analyse product stand out as against human elements and optimize for every digital platform
SCHEDULE A DEMO

Impact

20%
lift in Ad Click-Through-Rates
3000
Creative evaluated per month 

Empowering all levels of your Creative teams

Image Recognition AI for instant evaluation of digital creatives for maximum shopper attention and CTRs.

Marketing Leaders

  • Increase ad conversions and sale of products by evaluating your creatives for brand compliance. 

  • Evaluate any type of creatives such as digital images, videos, in-context social media images and product images 

Creative teams

  • Reduced time & effort in ideating and designing effective retail assets for enviable conversions

  • Evaluate multiple creatives and get instant feedback and prescriptive design recommendations within minutes

Start evaluating your digital creatives using image recognition and AI

TALK TO US TODAY!

Most Advanced Visual Intelligence platform

Why Infilect?

Patented superior technology

  • Continuous learning system with State-of-the-art AI-Ops
  • Superior retail analytics and AI-powered recommendations
  • Lightening fast setup < 2 weeks, no new learning curve
  • Proprietary historical data sets for industry-leading accuracy in SKU & object detection.

Store-level, fine grained and in-depth retail insights

  • Data accuracy of >95% in both Modern and General trade
  • Retail insights and per-store level action plans sent to the field force within 2 mins of image capture
  • Multi-object tracking such as in-store products, displays, SKU pricing and shoppers
  • Dynamic shelf tracking and new SKU identification within a few days

30X ROI on our solution

  • Significant week on week improvement in store sales
  • 100% adherence in store compliance,  optimized store and merchnadizer payouts
  • Cover 10X more stores with same set of field force

Get real-time execution insights and store-level analytics for all levers of Enterprise retail.

GET IN TOUCH WITH US TODAY!

Resources

WHITEPAPER

Image Recognition for Perfect In-store Execution

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua ipsum dolor sit amet...

DOWNLOAD
VIDEO

InfiArt - AI powered pre-check tool to transform your multimedia creatives that convert!

What our customers say

Industries we serve

FOOD & BEVERAGES

Identify densely populated assortments displayed on store shelves across thousands of stores. Get accurate and instant shelf intelligence, store execution analytics along with proactive sales recommendations, promotional compliance and sales insights.

Know More

consumer electronics

Our image recognition solutions enable you to monitor every item displayed on every shelf in every electronics store. With Infilect, brands can determine their in-store brand presence, track shopper journeys, and monitor various interactions held with the sales representatives.

Know More

Large Format Retailers

AI-video analytics enables store managers to identify and prevent store shrinkages and inventory thefts, as soon as they happen.By integrating live surveillance footage with intelligence,  not only provides alerts but also enables one to identify opportunities for improvements in enhancing shopper journeys and store operations.

Know More

Petcare

Improve on-shelf metrics such as on-shelf-availability and Share of Shelf instantly with rich in-store retail insights. Track promotional and pricing compliances across a variety of pet products including treats & nutritional supplements along with pet hygiene products.

Know More

Pharmaceuticals

Ensure maximum visibility for your band for over-the-counter general medicines and health products. Track storage display and promotional compliance across thousands of modern pharma outlets and small general trade stores.

Know More

Have queries?

Q:
What is retail execution software?
Retail execution software helps CPG leaders monitor, manage and optimize their entire retail execution activities, trade marketing and compliances inside a retail store.
Q:
What is the role of retail execution software in CPG?
Retail execution software provides critical shelf and execution insights to CPG manufacturers that helps take data-driven decision to optimize their in-store execution and subsequently improve per-store-sales.
Q:
How does artificial intelligence and Image recognition help retailers increase sales?
With in-depth shelf insights available to CPG stakeholders, they can see in real-time how their product display, promotion and pricing strategies perform inside stores. With this visibility, Sales leaders can take data-backed decision to fix their retail execution, improve per-store-sales and identify new sell-opportunities in new and existing stores.
Q:
How is image recognition or object detection used in retail stores?
The process involved in image recognition-based retail execution software depends on simply taking a few high-quality images of the store shelves and then parsing it through object detection algorithms that decodes every product and converts them into intelligent analytics and insights.
Q:
How fast is the store insights provided to the user?
Images are processed in real time (> 90 seconds) with >97% accuracy and the metrics are made available to in-store merchandizers instantly to fix execution on-the-spot. The store insights and analytics are made available to multiple stakeholders along with visual proof of all the captured store images.
Q:
Is there a merchandizing app for the field force agent?
Yes. Merchandizers can use a mobile application to take pictures of the shelf based on good photo-taking guidelines. This app also helps in delivering instant analytics and plan of action to the merchandizers while they are inside the store.
Q:
How much time does it take to set up an image recognition software across stores?
Infilect first engages with a customer in a pilot-scale as desired to prove the capability of the system and then proceeds to production-scale. The entire setup for production-scale is less then 2 weeks!
Q:
Can InfiViz integrate with other SFA apps or your data lake?
Yes. Merchandizers can use a mobile application to take pictures of the shelf based on good photo-taking guidelines. This app also helps in delivering instant analytics and plan of action to the merchandizers while they are inside the store.
Let us help you, with your queries